5 Trends To Try From Amazon India Fashion Week SS17

The spring-summer collections of the country’s biggest names in fashion are out. We witnessed the very best mix of innovation and design at the latest edition of Amazon India Fashion Week and came away floored. Though each collection boasted its unique appeal, a few recurring themes lingered in our minds. Curating these looks together, here is our pick of five summer fashion trends you can try right now.

Statement Ruffles


Breezy and sophisticated, ruffles made their way back on to the ramps. Gauri & Nainika showcased a collection highlighted by dramatic, sheer frills in colourful organza and tulle. Another label Not So Serious by Pallavi Mohan also highlighted sheer ruffles while Hemant & Nadita added frilly accents to their retro-chic designs. Definitely one of the season’s biggest trends!

Monochrome Mode


Black and white filled the runways, till we wondered where all the summer colours had flown. Rajesh Pratap Singh showcased a standout androgynous collection combining innovation and style while Ashish N Soni’s designed leaned towards comfortable suits and separates, all in failsafe monochrome hues. Anavila and Abraham & Thakore too went the monochromatic route.

Textile Tales


You know textiles are en vogue when fashion week kicks off with a Chanderi showcase. Gaurav Jai Gupta bore the torch for the Indian textile story with funky sarees, dresses, kurtas, and trousers. Urvashi Kaur was not far behind, showcasing her signature easy designs while Anavila used lightweight textiles to create cool separate and sarees.

Upcycling Movement


Amit Aggarwal used recycled plastic, bindi sheets, towels and unconventional materials to create a futuristic dramatic collection for his label AM:IT. Akaaro by Gaurav Jai Gupta was an ingenious showcase of Indian zaris. With an emphasis on sustainable fashion, upcycling (using recycled material to create products of higher value) was a theme that repeated itself throughout fashion week.

Nomadic Chic


With their sights firmly set on summer, designers celebrated their love for easy and light fabrics. Hawaiin wallpapers inspired Sanchita Ajjampur’s vibrant prints while Anupama Dayal’s muse was maritime Calcutta. Ramani’s collection bore anecdotes to gypsy style and labels like Ashima-Leena too boasted a travel chic vibe.

Featured image Anavila SS17. Images courtesy Anavila, FDCI, iDiva

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