Bold Strokes: The House of Fett Story

With its high-end labels and promising designers, Delhi has always been at the forefront of Indian fashion. As the bustling metropolis witnesses a surge in fashion-forward design aesthetic, a number of young and upcoming designers have come into the spotlight. House of Fett is one such emerging label, making a bold move in fast fashion. We chatted with the brand’s co-founder and creative director Abhinav Gupta about his brainchild and design sensibilities.


Tell us a little about House Of Fett.
My business partner Esha (Bhambri) and I conceptualised House of Fett jointly. The brand is only about a year old; we aim to create designs influenced by runway trends at affordable prices. Our luxe pieces come under a premium collection titled Gold.

How did you come up with the brand name?
In German, the word fett means both bold and rich. It captures the ethos of our brand perfectly—standout, experimental designs for a youthful and unconventional audience.

What is the inspiration behind your new collection?
I found my muse for the menswear collection in medieval European architecture—from Vatican sculptures to paintings and nature. For womenswear, I incorporated capes, floor length gowns, and floral prints.

Do you have any personal favourites from the brand?
I have a soft spot for the hand-drawn designs and prints from the menswear line. Click here to shop House of Fett womenswear.


How did you get started in fashion?
I started very far from fashion—I’ve an MBA degree, but I was always interested in the process of creating new and innovative designs. My hunger for creation and passion for drawing ultimately led me to fashion. 

Who is your personal style icon?
Alexander McQueen. In my opinion, fashion is an art form. It needs constant experimentation and innovation—all of McQueen’s designs embody this idea. 

Which current fashion trend are you most excited about?
Everything bohemian, from floor length gowns to maxi dresses and capes has my attention. 


Where do you envision Indian fashion in a few years from now?
The focus is set to shift from wearing just beautiful clothes to outfits that define a person. Designers like Manish Arora have made a strong impact with their unique collections and it will pave the path for a dramatic change in the fashion scene.

What’s next for House of Fett?
We are planning retail stores and pop-up stores in metropolitan cities across India and also expand abroad. We already supply to stores and e-commerce websites in UK and Central Europe. As a young brand, the international exposure has been our biggest achievement.

Click here to shop House of Fett designs for men on élanstreet.

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